How Does Your Technology Fit
It is a simple question "How Does your Technology Fit?" and the answer is far from simple. It is not a yes or no question. You may know that it is a good fit but how does your customer know? One of the greatest challenges in marketing for technical products […]
Where to start?
The business world is not binary. The choice is not online or offline anymore. The choice is multifarious! Where are the places to be offline and where are the places to be online. The answer depends on who your customer is and where they can be found.